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NAVTEQ Doubles the Coverage of NAVTEQ Traffic in Canada

By Patrick Barnard November 13, 2009
NAVTEQ, which offers digital map, traffic and location data for in-vehicle, portable, wireless and enterprise solutions, has reportedly doubled the coverage of its NAVTEQ Traffic solution in Canada.
 
NAVTEQ Traffic enables up-to-the minute traffic information to be combined with map data which can then be transmitted directly to in-vehicle navigation systems, personal navigation devices and cell phones. Targeted at commuters, the system delivers detailed information about road construction, traffic speeds and incidents such as accidents, allowing drivers to make better routing and re-routing decisions.

According to a press release, this more than doubles the number of Canadian markets previously covered by NAVTEQ. The service now covers more than 13 million people, or more than 40 percent of Canada's total population, and is available in seven of the major metro markets, including Toronto, Ontario; Montreal, Quebec; Vancouver, British Columbia; Ottawa-Gatineau, Ontario and Quebec; Hamilton, Ontario; St. Catharines-Niagara Ontario; and Oshawa, Ontario.

Altogether NAVTEQ Traffic is available in 128 markets, covering more than 200 million people in the United States and Canada.

"Our customers demand the most comprehensive and highest-quality traffic information available, and we are pleased to provide this significant expansion of coverage," said Mike Finn, vice president for NAVTEQ Traffic, North America, in the release. "This is a milestone that underscores our ongoing commitment to provide the best traffic coverage available in North America."

NAVTEQ Traffic leverages the proprietary NAVTEQ Smart Traffic Processor, which merges and optimizes multiple sources of traffic data. These sources include GPS probe data, as well as fixed sensor data points from government and other sensors.

NAVTEQ-collected historical data, traffic camera information and combined incident and flow data are also important components of the NAVTEQ Traffic offering.

The company reports that GPS data from Nokia handsets will be integrated into NAVTEQ Traffic by the end of 2009.

Patrick Barnard is a senior Web editor for IoTevolutionworld, covering call and contact center technologies. He also compiles and regularly contributes to IoTevolutionworld e-Newsletters in the areas of robotics, IT, M2M, OCS and customer interaction solutions. To read more of Patrick's articles, please visit his columnist page.

Edited by Patrick Barnard
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Group Managing Editor, IoTevolutionworld

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