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Verizon Wireless Talks SMB M2M

By Carl Ford February 08, 2012

Sometimes when a concept is shared with me for the first time, it feels like a universal truth. When Steve Barna spoke at the M2M Evolution Conference last week, the discussion about the SMB’s need for M2M solutions was one concept that had not been on my mind previously. However, as Steve continued to tell the story it became clear to me that M2M as an application component is just as viable for SMBs as it is for the big enterprises. 

That made particular sense to me when I spoke to Glenn Eggert of Verizon later that day about the integration of Verizon Wireless’ business services and mobile groups and how they were merged to form an organization focused on six verticals including healthcare. Included in this Verizon group is the nPhase platform the company built with Qualcomm and now owns outright. 

nPhase had a focus on healthcare and healthcare is a market that lends itself to smaller implementations as doctors and hospitals affiliate and collaborate on patient care.

In general, the realignment of resources at Verizon shows a commitment to the marketplace that should be applauded. For the SMB marketplace even the simple solutions that tracked exercise and diet were compelling and almost universal.

Sprint’s Paget Alves and Wayne Ward talked about the work Sprint has done, and I have reported often at their shows and on webinars with them about solutions for the medical community.

While there are a lot of opportunities, healthcare has the added feature of the intangible price. 

If you don’t have health, you don’t have anything.  And if you are not sure if you are healthy M2M can help.


Carl Ford is a partner at Crossfire Media.

Edited by Stefanie Mosca
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Partner, Crossfire Media

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